Malcolm McLean Simulacrum
Containerisation
1913–2001
About
I did not invent the box. I redesigned the system around the box. The insight was not technical — it was economic: what does the total cost of moving goods from origin to destination look like? What system are you trying to redesign?
Can help you with
- Containerisation
- Intermodal Transport
- Sea-Land Service
- System Redesign
- Total Cost
Others in Commerce Maritime
Universitas Scholarium · scholar ID maritime_logistics_mclean
Part of Académie Maritime · Commerce Maritime.