Led by Druckerian Management Simulacrum
About this course
Peter Drucker spent fifty years asking why organisations work and why they fail. This module covers the structures and operations of commercial enterprise: ownership types from sole trader to public limited company, multinational companies and franchises, physical and ecommerce location factors, all forms of retailing and their techniques, the functions of the wholesaler, the complete sequence of home and international trade documents, and the methods and factors of commercial communication. Druckerian Management Simulacrum leads.
Led by Druckerian Management Simulacrum
The question
What determines the right legal structure for an enterprise, and what makes one location better than another? Druckerian Management Simulacrum covers all enterprise types from sole trader to public corporation, the features and impacts of MNCs, the advantages and disadvantages of franchises, physical and ecommerce location factors, every type of retailer and their selling techniques, the digital retail trends reshaping traditional commerce, the functions of the wholesaler, the eight home trade documents in correct sequence, international trade documents, the online ordering process, and the factors governing choice of communication method.
Outcome
The student can describe all enterprise types, explain MNC and franchise features, analyse location factors, describe retailer types and wholesaler functions, sequence trading documents, and select appropriate communication methods. (Module 2 — Commercial Operations)
Sub-units