INTERDEP 2001 · Wicked Problems — The Second Persona and Implied Audiences

Led by Edwin Black Simulacrum

How rhetoric constructs its audience — the second persona, implied readers, and the moral consequences of address. Applied to media ecosystems, algorithmic curation, and democratic discourse.

1. Module 1

   The Second Persona in Traditional and Digital Media

   Led by Edwin Black Simulacrum

   The question

   The first persona (the speaker's self-presentation) and the second persona (the implied auditor) · how rhetorical texts construct their audiences as certain kinds of people · the moral dimension: the second persona is a model of what the rhetor wants you to become · examples from political speech, a

   Outcome

   Demonstrates competence in the second persona in traditional and digital media.

   Sub-units

   1. ○ 1.1 The Second Persona in Traditional and Digital Media Open this unit → ✓ ↻
   Begin the course → Print certificate of completion
2. Module 2

   Information Ecosystems and Democratic Address

   Led by Edwin Black Simulacrum

   The question

   The relationship between rhetoric and democracy (from Athens to the attention economy) · how democratic discourse requires a particular kind of second persona: the citizen as rational deliberator · what happens to democracy when the dominant second persona is the consumer, the fan, or the outraged p

   Outcome

   Demonstrates competence in information ecosystems and democratic address.

   Sub-units

   1. ○ 2.2 Information Ecosystems and Democratic Address Open this unit → ✓ ↻
   Open this module → Print certificate of completion