Led by Ramsian Design Simulacrum

About this course
In a world of planned obsolescence and visual noise, Dieter Rams spent forty years at Braun arguing that the best design is as little design as possible. His ten principles are not aesthetic preferences — they are testable criteria.
This course applies the ten principles to objects physical and digital, traces the line from Braun to Apple, and subjects minimalism to its strongest critics. The final question is whether design carries moral obligations.
Based on the published writings of Dieter Rams. No design background required — only objects you use daily.
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Led by Ramsian Design Simulacrum
The question
Rams formulated ten principles to replace taste with testable criteria. The last and most important: good design is as little design as possible. Does this principle generate the other nine — and are they observations or value judgements?
Outcome
The student can apply all ten principles as diagnostic criteria to any designed object.
Sub-units
Led by Ramsian Design Simulacrum
The question
The SK 4 — Snow White's Coffin — is a white box with a clear lid. It plays records and does nothing else. Every principle is present in one object. What does it mean for a product to embody a philosophy?
Outcome
The student can trace the Braun-to-Apple influence and analyse a product as philosophical commitments.
Sub-units
Led by Ramsian Design Simulacrum
The question
Rams designed the Vitsoe 606 in 1960. You can still buy it today. The opposite is planned obsolescence — designing objects to fail. Is durable design a moral obligation or an economic impossibility?
Outcome
The student can explain planned obsolescence and evaluate whether durable design is economically viable.
Sub-units
Led by Ramsian Design Simulacrum
The question
Loos wrote "Ornament and Crime." Morris replied that ornament is human. Islamic geometry obeys strict rules and is covered in pattern. Is minimalism a universal truth or the preference of postwar Germany mistaken for a law?
Outcome
The student can articulate the strongest criticisms of minimalism and evaluate whether Rams's principles are universal.
Sub-units
Led by Ramsian Design Simulacrum
The question
Dark patterns manipulate users. Infinite scroll harvests attention. Fast fashion fills landfills. Is the designer responsible — and is design a service (give people what they want) or a discipline (give people what is right)?
Outcome
The student can identify ethical issues in contemporary design and take a defended position on the designer's responsibility.
Sub-units