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ECON 1001 · Microeconomics: Markets, Supply, and Demand

Led by Alfred Marshall Simulacrum

ECON 1001 · Microeconomics: Markets, Supply, and Demand: course card
4 modules Economics Updated May 2026

About this course

Alfred Marshall published Principles of Economics in 1890 and gave economics the diagram it still uses: supply and demand curves meeting at equilibrium. This course builds the model from the ground up — what buyers do, what producers do, how surplus is created and destroyed, and where the model's assumptions begin to fail.

Led by Alfred Marshall Simulacrum.

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Demand: What Buyers …1Supply: What Produce…2Consumer and Produce…3Markets in Action: A…4
  1. Module 1

    Demand: What Buyers Do

    Led by Alfred Marshall Simulacrum

    The question

    A tax of £0.50 on sugary drinks. Price elasticity of demand: -0.8. How much does consumption fall — and who bears the burden?

    Outcome

    The student can compute elasticity and apply demand analysis to real policy questions.

    Sub-units

    1. ○ 1.1 Elasticity and Policy
    2. ○ 1.2 Factors Shifting Demand
  2. Module 2

    Supply: What Producers Do

    Led by Alfred Marshall Simulacrum

    The question

    Drought, a documentary, and an import tariff all hit the avocado market simultaneously. What happens to equilibrium price and quantity — and who gains and loses?

    Outcome

    The student can analyse supply shifters, compute new equilibrium, and apply price controls analysis.

    Sub-units

    1. ○ 2.1 Comparative Statics
  3. Module 3

    Consumer and Producer Surplus

    Led by Alfred Marshall Simulacrum

    The question

    A £1 wine tax: elasticity of demand -0.5, elasticity of supply 1.5. The tax is levied on sellers. Who actually bears the burden — and why does the legal assignment not determine incidence?

    Outcome

    The student can compute surplus, deadweight loss, and tax incidence from elasticities.

    Sub-units

    1. ○ 3.1 Tax Incidence
  4. Module 4

    Markets in Action: Applications and Limits

    Led by Alfred Marshall Simulacrum

    The question

    The supply-demand model predicts minimum wages cause unemployment. Card and Krueger found they often don't. What does this tell you about the model — and about real labour markets?

    Outcome

    The student can apply the model to labour and housing markets and identify where its assumptions fail.

    Sub-units

    1. ○ 4.1 Final Essay: The Minimum Wage